Matthew Ball is managing partner of Epyllion, which operates an early-stage venture fund, as well as an advisory arm. He is a leading global authority on the metaverse and author of the important and influential book The Metaverse: And How It Will Revolutionize Everything. In this interview, Ball sits down with Joe Kornik, editor-in-chief of VISION by Protiviti, to discuss how the metaverse will disrupt traditional business models and legacy brands and which sector he thinks will be most positively impacted by the metaverse in the future.

Click the download button to read the full interview transcript or watch it here.