The technology industry is all about developing and commercializing innovative ideas. That is why technology and artificial intelligence (AI) are a perfect match – an Edison-meets-the-light-bulb moment when companies can rethink and transform how they operate and succeed in the marketplace. Because tech firms are at the forefront of shaping this rapidly evolving area of technology, they also have a prime opportunity to set the standard for ethical AI.

This article examines the issues that technology companies must navigate as they continue to invest in AI.